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Our Lumber range is high strength gear built for hard living

Lumberjacks built modern America. 400 years ago, when the first settlers arrived in Jamestown, Virginia – a land of “goodly tall trees” – it was man vs nature on an epic scale. Back then there was no radio-controlled machinery, computer-optimised log cutters or health and safety. It was 200 years before somebody invented the chainsaw. Instead, lumberjacks built the New World’s first settlements by hand. Houses, forts, bridges and churches. Hundreds of years later we’ve taken their default uniform and used modern technology to build our own high strength versions.

  • The first ever pair of jeans were made for a lumberjack

    Built for life in the woods, the first jeans were designed to be exceptionally tough – the strongest pants anywhere in the world at the time. But over the last 150 years, jeans have changed to the point where the original lumberjacks wouldn’t even recognise them. So we’ve gone back to the first days of jeans to build them as they were meant to be built.

    Shop now
  • The first ever pair of jeans were made for a lumberjack

    Built for life in the woods, the first jeans were designed to be exceptionally tough – the strongest pants anywhere in the world at the time. But over the last 150 years, jeans have changed to the point where the original lumberjacks wouldn’t even recognise them. So we’ve gone back to the first days of jeans to build them as they were meant to be built.

  • The first ever pair of jeans were made for a lumberjack

    Built for life in the woods, the first jeans were designed to be exceptionally tough – the strongest pants anywhere in the world at the time. But over the last 150 years, jeans have changed to the point where the original lumberjacks wouldn’t even recognise them. So we’ve gone back to the first days of jeans to build them as they were meant to be built.

  • The first ever pair of jeans were made for a lumberjack

    Built for life in the woods, the first jeans were designed to be exceptionally tough – the strongest pants anywhere in the world at the time. But over the last 150 years, jeans have changed to the point where the original lumberjacks wouldn’t even recognise them. So we’ve gone back to the first days of jeans to build them as they were meant to be built.

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We’ve rebuilt jeans to be the toughest pants in the world again

The Black edition of our Lumberjeans are woven with Dyneema fibres which are 15x stronger than steel, and reinforced with Cordura panels, so they’re insanely tough. The Blue edition is made with high-strength raw selvedge denim, spun on low-speed looms to create the tightest possible weave. They’re reinforced with Cordura panels, and woven with aramid fibres which are stronger than steel.

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  • A new breed of men emerged from the forest

    Out of the forests came a breed of men who worked high, played big and lived hard. Treetop daredevils as great as the great outdoors and some of the hardest men who ever lived. A few passed into folklore. Jigger Johnson, the woodsman from Maine, who could reportedly kick knots off frozen logs using his bare feet. Big Joe Mufferaw, from Montreal, who took out Canada’s reigning boxing champ with a single punch, having slipped into the ring from the audience, aged 16. And the mythical woodsman Paul Bunyan, whose likeness is today displayed in giant statues across North America, usually accompanied by his trusty companion Babe the Blue Ox – who has five states still laying claim to his birthplace.

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  • They were Kings of the Woods

    These kings of the woods developed their own language. A “bucker” was someone who cut trees into manageable pieces after they’d been chopped down by the “feller”, while the “whistle punk” relayed information between the worksite and the area where logs were dragged for loading. Some high-climbers developed a flair for performance. When they topped a tree they would ceremoniously take a pinch of snuff, roll a cigarette or stand on their heads.

  • The men who said goodbye to civilisation built a culture of their own

    It was one that celebrated hard labour, bravery, intuition and knowledge of the forest. Admired for their work ethic and physical fitness, they operated like clockwork, extolled the benefits of tackling dangerous tasks, and took pride in the quantity and quality of their work. And they did it all with some axes, saws and shirts.

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  • The thornpoof Lumberjacket with somewhere to hang your axe

    170 years since it first appeared we’ve taken the lumberjack’s default uniform and rebuilt our own high-performance version, applying modern techniques to its original principals. To build the Thornproof edition of the Lumberjacket we worked with Fox Brothers, one of the oldest woollen textile mills in the world. Deep in the archive we found a thornproof fabric developed in the 1800s. Insulated, and triple stitched, the Lumberjacket is a phenomenally hardwearing outer layer that’s built for adventure, in the forest, country or city. It also has somewhere to hang your axe.

    Shop now
  • The thornpoof Lumberjacket with somewhere to hang your axe

    170 years since it first appeared we’ve taken the lumberjack’s default uniform and rebuilt our own high-performance version, applying modern techniques to its original principals. To build the Thornproof edition of the Lumberjacket we worked with Fox Brothers, one of the oldest woollen textile mills in the world. Deep in the archive we found a thornproof fabric developed in the 1800s. Insulated, and triple stitched, the Lumberjacket is a phenomenally hardwearing outer layer that’s built for adventure, in the forest, country or city. It also has somewhere to hang your axe.

  • The thornpoof Lumberjacket with somewhere to hang your axe

    170 years since it first appeared we’ve taken the lumberjack’s default uniform and rebuilt our own high-performance version, applying modern techniques to its original principals. To build the Thornproof edition of the Lumberjacket we worked with Fox Brothers, one of the oldest woollen textile mills in the world. Deep in the archive we found a thornproof fabric developed in the 1800s. Insulated, and triple stitched, the Lumberjacket is a phenomenally hardwearing outer layer that’s built for adventure, in the forest, country or city. It also has somewhere to hang your axe.

  • The thornpoof Lumberjacket with somewhere to hang your axe

    170 years since it first appeared we’ve taken the lumberjack’s default uniform and rebuilt our own high-performance version, applying modern techniques to its original principals. To build the Thornproof edition of the Lumberjacket we worked with Fox Brothers, one of the oldest woollen textile mills in the world. Deep in the archive we found a thornproof fabric developed in the 1800s. Insulated, and triple stitched, the Lumberjacket is a phenomenally hardwearing outer layer that’s built for adventure, in the forest, country or city. It also has somewhere to hang your axe.

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  • Lumberjacks built modern America. And they did it all with some axes, saws and really tough shirts.

  • Woodsmen needed new clothes for dangerous work

    Original woodsmen faced the kind of dangers you’d normally only find in nightmares. Falling from 300ft, burning to death, or being crushed by runaway logs. So they needed clothes that were hard-wearing enough to take on life in the forest, but also soft enough to wear sleeping in damp wooden huts for months at a time. Living in isolated camps with little or no access to water, warm meals or fresh clothes, the hours were long, the work itinerant and the accommodation rough. They travelled from camp to camp, working from “can see to can’t see,” risking injury and death on the way.

  • An iconic shirt was born

    In the September 1894 edition of Munsey’s Magazine, one lumberjack explained exactly why a lumberjack’s most important possession was their shirt. “It’s a life fraught with many dangers. Falling trees and rolling logs have caused a long list of deaths; and it is on this account that the woodman’s outer garments are of the brightest colours, blue, green, red, and yellow being the more prominent. The men are thereby able to see one another more distinctly through the thick underbrush, and by a timely warning avert a great many dangers.”

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  • Original woodsmen faced the kind of dangers you’d normally only find in nightmares. Falling from 300ft, burning to death, or being crushed by runaway logs.

  • Our Lumbershirts are the toughest shirts we make

    We’ve designed two different types of Lumbershirt. The first is made from a super-tough breed of cotton that was used to make the wings on the Wright Brothers’ planes. The second is built from chambray – the material that gave us the phrase “blue collar worker” after it was adopted by labourers across the US in the early 20th century. And we’ve blended that with ultra-tough Cordura. Both methods make the Lumbershirt a phenomenally hardwearing outer layer.

    Shop now
  • Our Lumbershirts are the toughest shirts we make

    We’ve designed two different types of Lumbershirt. The first is made from a super-tough breed of cotton that was used to make the wings on the Wright Brothers’ planes. The second is built from chambray – the material that gave us the phrase “blue collar worker” after it was adopted by labourers across the US in the early 20th century. And we’ve blended that with ultra-tough Cordura. Both methods make the Lumbershirt a phenomenally hardwearing outer layer.

  • Our Lumbershirts are the toughest shirts we make

    We’ve designed two different types of Lumbershirt. The first is made from a super-tough breed of cotton that was used to make the wings on the Wright Brothers’ planes. The second is built from chambray – the material that gave us the phrase “blue collar worker” after it was adopted by labourers across the US in the early 20th century. And we’ve blended that with ultra-tough Cordura. Both methods make the Lumbershirt a phenomenally hardwearing outer layer.

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Lumber

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  • Lumberjacket. Grey-Green edition

    Lumberjacket. Grey-Green edition

    $595.00

  • Lumbershirt. Blue edition

    Lumbershirt. Blue edition

    $375.00

  • Lumberjeans. Black edition

    Lumberjeans. Black edition

    $445.00

  • Lumberjacket. Thornproof edition

    Lumberjacket. Thornproof edition

    $595.00

  • Lumberjeans. Blue edition

    Lumberjeans. Blue edition

    $445.00

  • Lumberjacket. Purple edition

    Lumberjacket. Purple edition

    $595.00 $295.00

  • Lumbershirt. Black edition

    Lumbershirt. Black edition

    $375.00

  • Lumbershirt. Sawdust edition

    Lumbershirt. Sawdust edition

    $375.00

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