2x winners of Time Best Inventions
"Future proof clothing"
Our Mars gear is designed for life on our next planet
As we begin to explore new worlds millions of miles from our own planet, we need to think about clothing in new ways. So our Mars gear is built with vomit pockets for space adaptation syndrome and anti-gravity pockets for shifting gravitational fields. We’re also building chill-out gear designed to help you feel at home, even if you’re 249 million miles away.
Our clothing tackles the fundamental challenges of our time:
As floods and fires sweep across entire countries, and we face life on Earth with new categories of ultraviolent weather, we’re going to need new categories of clothing.
Today we’re at a turning point in human history. The first generation able to colonise new planets, at the same time as saving our own. So we’re designing for both.
From clothing built entirely from waste streams and nature, to clothes built to outlive you, we’re already designing for a world of resource scarcity.
From combatting diseases on Earth, to helping you sleep in space. We think about clothing as technology – an extended support system for the human body.
WE DESIGN CLOTHES FOR THE NEXT CENTURY, NOT THE NEXT SEASON
In every industry there’s someone building the future, whether it’s technology, architecture, food, cars or space rockets. In clothing it’s us. Founded by twin brothers, designers and athletes Nick and Steve Tidball, we use science and technology to create clothes from the future.
2x winners of WIRED Gear of the Year
“What the world needs now is clothing made for Mars”
Our 100 Year range is designed to outlive you
We use advances in material technology to make clothes with a longer life expectancy than the people wearing them. That’s why our 100 Year gear is made from materials with properties that normal clothes simply don’t have. Our 100 Year Pants, Hoodies and Sweaters are still soft, comfortable and warm. But they’re designed with extreme performance capabilities and built to be resistant to fire, wind, water, and most importantly time.