Apocalypse Jacket
Built with a material invented for NASA’s Apollo Program.
- Outer material withstands black lava, flash fires, and chemical erosion
- Integrated system of 16 hidden pockets
- Based on the original workwear jackets
The Doomsday Clock is a symbol of global catastrophe. For the last 50 years scientists have used it to show how close we are to midnight, or Doomsday. In 1947 its original setting was seven minutes to midnight. In 2021 we had just 100 seconds to go.
As threats to humanity expand to include bioterrorism, ecological collapse – as well as the obvious zombie apocalypse – the world is taking the possibility of a catastrophic global event more seriously than ever. While we can’t predict the future, we can prepare for it.
As a 2021 report by America’s CDC put it: “If you’re prepared for a zombie apocalypse, you’re prepared for pretty much anything”. It’s why we’ve built the outside of our Apocalypse Jacket from a material originally invented by a Dr Marvel for NASA’s Apollo Program, that can withstand black lava, flash fires, and chemical erosion. And it’s why we’ve lined the outside of the jacket with 16 hidden pockets that let you carry everything you need to survive.
Technical Details
The material is tough enough to survive in space
PBI was so revolutionary it wasn’t just used to replace cotton in the Apollo cabin crew’s clothing and sleeping bags. It was used to coat its spacecraft too. When Skylab fell to Earth in 1979 the part that survived re-entry was the part coated in PBI. That’s because it can withstand at least 2,370°F, the same temperature as black lava. NASA still uses PBI today. As does the US Army, the aerospace industry and firefighting crews in America, Europe, Asia, Australia and the South Pacific. It’s what enables them to walk through burning buildings. It’s just never been used in civilian clothing before. Until now.

We’ve added enough pockets to store your life
You can never be too prepared for the unexpected, and it’s easier to keep track of your gear if it’s attached to you. Clothes, maps, spare batteries, a compass, duct tape, a sleeping bag, first-aid kit, crossbow, mosquito shelter, matches, a hatchet, soap, rope, a shovel, toothpaste, four litres of water and a signal mirror are just some of the items recommended by official apocalypse guidelines. You might also want to carry “gift” items for any unfriendly faces you meet along the way, plus your birth certificate, passport and a good book. That’s why the entire outer body of the jacket is covered with pockets.




SIze + Fit
The Apocalypse Jacket has a regular fit.
Size | XS | S | M | L | XL | XXL |
Fits chest | 83 - 90 | 91 - 98 | 99 - 106 | 107 - 114 | 115 - 122 | 123 - 130 |
Fits waist | 71 - 76 | 76 - 81 | 81 - 86 | 86 - 91 | 91 - 96 | 96 - 101 |
Size | XS | S | M | L | XL | XXL |
Fits chest | 33 - 36 | 36 - 39 | 39 - 42 | 42 - 45 | 45 - 48 | 48 - 51 |
Fits waist | 28 - 30 | 30 - 32 | 32 - 34 | 34 - 36 | 36 - 38 | 38 - 40 |